I found PS in an article about different MMOs, in a Newspaper - the oldfashoined kind

I looked at EVE Online, WoW and PS - 2 hours of playing after DL'ing, and I was hooked

Trying to make us known to more / getting more to play:
The Mac factor is important here, since the gaming field is so narrow on the Mac-scene - if we get mention on popular Mac sites, and maybe a review in a Macmag, it'll draw people. Perhaps a review from a popular website could assist? Another thing that should not be overlooked is the human story behind PS: An interview with Talad or another dev about "
How we make a World - PlaneShift revealed" would definitely spur interest also.

My 2 tria - are we making a concerted effort about PR...? (just curious)