Yes, nearly giving myself a bad case of carpal tunnel from arguing on the forums is not cool, so I won't be going into any long explanation.
*several people breath a sigh of relief*
But it links up as a cause and effect. Cause: Low player count/ low number count of people on the team, Effect: Something needs to be done to reverse that state. That would imply the next cause and effect chain, Cause: Ads introduced to generate money for ads and bandwidth expansion, effect: more people would know to come along and infrastructure can be put in to support them. And that leads to some other chains. However, I don't think more advertising is needed. I think the problem is keeping players in the game after they come.